Amazing Coffee, Amazingly Fast—thats the Scooter Way

"Scoot on around" is their signature tagline. Known to be America's fastest drive-through coffee kiosk, Scott Morris, a Florence native and owner of Scooters Coffee locations in Florence and Athens, Alabama, isn’t just serving amazing coffee, amazingly fast, but he's also doing his part in both local communities with non-profit organizations. Scott's Florence location, strategically positioned on a bustling highway with dual drive-through access, has become a hub for busy customers seeking “great coffee, fast.” But Scooters isn’t just about convenience; it’s centered on core values such as integrity, love, humility, and courage, principles that resonate throughout its more than 800 stores nationwide. For Scott, the impact of Scooters coffee goes beyond coffee; to him, it’s about creating a culture that values genuine connections, from baristas to customers. In a world where fast-paced routines often overshadow meaningful moments, Scooters Coffee serves as a reminder that even a quick coffee stop can make a lasting impact. 

Scooters Coffee originated in Bellevue, Nebraska, in 1998 and has since grown into a beloved coffee chain known for its quality drinks and commitment to community involvement. With a focus on both speed and values, Scooters Coffee offers customers not only a quick caffeine fix but also a chance to be part of something bigger. When co-founders Don and Linda Eckles began their coffee journey; they set out to stay committed to serving amazing coffee efficiently with a smile on their faces. Scooters franchise has over twenty years of business under its belt and continues to expand across the United States, bringing its signature blend of fast customer service and community involvement to new locations. Scooters' dedication to quality and customer satisfaction has helped them build a loyal community of 

Scooters Coffee believes in "Relationship Coffee," going beyond just serving a quick cup of coffee to truly connecting with people—whether it's the customers they serve or the farmers who provide their beans. "Integrity, love, humility, and courage are our core values at Scooters," says founder Morris, "and we want those values to shine throughout the whole community." These values are the reason he joined the company, and they shape everything Scooters does. Scooters Coffee is proud to support a variety of local and corporate nonprofits through both fundraising and direct contributions. Locally, they’ve partnered with organizations like Healing Place, donating 10% of proceeds to support grief counseling for children, and they’ve raised funds for Breast Cancer Awareness. During the pandemic, Scooters showed appreciation for first responders by providing free drinks as a gesture of gratitude. In addition to supporting these causes, Scooters encourages employees to engage with their communities in meaningful ways. The company now pays employees to dedicate 25 hours a month to volunteer service for local nonprofits. "We want to encourage our employees to be a part of a community more than just your job," Morris explains. "A lot of people live in a bubble, and there are people out there who are having a tough time." By offering paid volunteer time, Scooters aims to foster a culture of compassion and community involvement.

Morris also emphasizes the importance of creating trust between the company and its customers. "Business is one of those things that has gotten a bad rap over the past 10 years, and I want to make people know capitalism is a force for good in the world," he says. "One coffee shop can only do so much, but if we set an example for other businesses, you don’t have to give everything—you can just give a little, and it can make a huge impact in the community."

coffee lovers who appreciate both the convenience and values that Scooters Coffee embodies. 

  Scooters have an exciting new collaboration with Hasbro to launch a Candy Land-themed menu, offering a fun and nostalgic twist to their already popular lineup of beverages. As the owner of the Florence location, Scott Moriss shared in an interview that Candy Land is a brand that resonates with multiple generations. "Everybody has heard of it; it brings nostalgia to people my age," he said. "I played it when I was a little kid and then played it with my kids." This collaboration taps into that shared sense of nostalgia while introducing a fresh, whimsical theme that is sure to capture the attention of both longtime fans of the game and new customers. For Scooters, this partnership is more than just a playful menu addition; it's a strategic move to align with a beloved and iconic brand, one that instantly connects with people of all ages. 

Scott emphasized during the interview that "brand is everything," and for Scooters Coffee, its brand is their number one asset. Partnering with household names like Candy Land and Red Bull is an opportunity to elevate their own brand presence and further solidify their place in the competitive coffee market.In addition to the Candy Land collaboration, Scooters' partnership with Red Bull taps into the growing demand for energizing beverages that customers already know and love. By aligning with such a well-known and trusted brand, Scooters not only attracts loyal Red Bull fans but also reinforces its commitment to offering familiar, high-quality options that appeal to a broad audience. This collaboration not only strengthens Scooters' appeal but also provides a unique opportunity to engage with the community in a new way. By introducing a fun, themed menu that encourages customers to reminisce and indulge in something playful, Scooters is creating a buzz that extends beyond just coffee.

This partnership is a win for the company, helping to increase brand visibility and customer loyalty while also benefiting the local community by offering a unique and exciting experience that brings people together to enjoy something familiar yet fresh. It’s a great example of how strategic partnerships can drive business growth while fostering a sense of connection and fun within the community.

Scooters Coffee is more than just a place to grab a quick cup of coffee—it’s a brand that cares about people and making a difference. From serving great coffee fast to supporting local charities and working with fun brands like Candy Land and Red Bull, Scooters is all about building connections and giving back to the community.

Scott Morris and his team believe that business is not just about making money—it’s about building trust, helping others, and creating meaningful moments. Whether it’s through donating to nonprofits or encouraging employees to volunteer, Scooters is always looking for ways to make a positive impact.

As Scooters grows, it stays focused on providing great coffee and creating a culture where everyone feels valued. They show that business can be more than just a transaction—it can bring people together and make the world a little bit better. At Scooters, it’s not just about coffee; it’s about caring for the community and building relationships, one cup at a time.